Wednesday, October 29, 2008

Benetech covered by ABC-News (San Francisco)

Just spotted a nice video piece on the SoCap conference that features Benetech as one of the new crop of socially responsible businesses. The San Francisco ABC News reporter/anchor Teresa Garcia came out and interviewed Kevin Jones of GoodCap, Tim Freundlich of Calvert and yours truly.

What was incredible about the Social Capital Markets conference was that a month before the conference, Kevin was worried about getting the 350 attendees he had planned for, since he had only 200-250 signed up. And then, Lehman Bros. collapsed and suddenly 650 people came!

It was exciting to see the energy around applying business to society's needs, even in the face of desperate times. I also appreciated Kevin connecting Teresa Garcia with Benetech: it's great to get the word out about both SoCap and Benetech!

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