Nonprofit Advocacy Can Be a Force Multiplier for Social Change

This post originally appeared on Arabella Advisors' Greater Good blog as part of the series Impact 2014 . For many years, people frequently suggested that Benetech , the nonprofit tech company I founded and lead, get more involved in Washington, DC policy and legislative action. “Isn’t that where good ideas go to die?” I’d say, dodging the recommendations. Our longest-term donor, the Skoll Foundation , went so far as to introduce me to a DC-based advocacy firm. My reaction was that this kind of advocacy work was a luxury we couldn’t afford. I was wrong. You see, several months later, the federal Department of Education challenged us to compete against a well-respected national nonprofit 60 times our size in a bid to provide accessible educational materials for US students who are blind, dyslexic, or otherwise print disabled. Against all odds, we—a novice bidder with a less than $1 million-a-year program—won a five-year, $32.5 million contract to do just that. We were elate...